through Skills.

Profiting through Skills is a high profile awareness raising campaign designed to encourage Cumbrian businesses to take advantage of funding to train and upskill their employees.

Developed on behalf of the Cumbria Growth Hub and the Edge Partnership, SLJ Media created and managed a fully integrated campaign which included Countrywide TV and Radio advertising, a stylish B2B magazine mailed directly to businesses, a dedicated website, bus and poster advertising and an extensive Social Media campaign.

Profiting through Skills website
Profiting through Skills TV Advert
Profiting through Skills Brand
Media Partner logos
Profiting through Skills on iPad
The Hub Magazine

Because it draws upon our key strengths and trusted position among Cumbrian businesses, the Campaign is a perfect fit for the Growth Hub…

Rob Johnston.CEO, Cumbria Chamber of Commerce.
Magazine Case Study spread
Magazine spread
Nina Oxley, Marketing Manager, H&H Group
Mike Smith, Gen2
Neil Robinson, Director, Tyson H Burridge
Profiting through Skills advert design
Profiting through Skills Billboard design